MarTech stack calculator
BetaSee what consolidating your stack could save
Add your tools and rough annual spend. You get directional savings in USD—not a quote or audit.
Industry
Company size
Primary marketing objective
Analysis timeframe
Your MarTech stack
Add one row per paid product in your marketing stack. Rough annual figures are fine; the calculator uses directional benchmarks, not an audit.CategoryHow the tool fits your stack, for example CRM, email, analytics, advertising, or content. Use whatever label your team would recognise.ToolThe product or vendor name on your invoice, for example HubSpot, Salesforce, or Google Analytics 360.Annual USDTotal yearly subscription or licence fees for this tool in USD. Include seats you pay for annually; omit one-off professional services unless they recur every year.Cloud/moOptional: average monthly cloud or infrastructure spend tied to this tool (hosting, data warehouse egress, etc.). Leave blank if not applicable.Auto hrs/moOptional: hours per month your team spends on repetitive work this tool could automate (reports, list uploads, manual syncs). Used to estimate workflow savings.
CategoryHow the tool fits your stack, for example CRM, email, analytics, advertising, or content. Use whatever label your team would recognise.
ToolThe product or vendor name on your invoice, for example HubSpot, Salesforce, or Google Analytics 360.
Annual USDTotal yearly subscription or licence fees for this tool in USD. Include seats you pay for annually; omit one-off professional services unless they recur every year.
Cloud/moOptional: average monthly cloud or infrastructure spend tied to this tool (hosting, data warehouse egress, etc.). Leave blank if not applicable.
Auto hrs/moOptional: hours per month your team spends on repetitive work this tool could automate (reports, list uploads, manual syncs). Used to estimate workflow savings.
